The battle of eReader has officially started and Amazon Kindle has challenged other existing eReaders around by launching two new designs that fit every need and budget. Amazon is expected to make the reading device available by August 27 in the US and the UK. Two options are available for the enthusiasts: $139 WiF- only version and the $189 3G version with AT&T as provider.
Although the screen size remains the same, some of the improvements include speed which makes the pages turn faster, and color and light contrast. The device’s storage system was also lauded at 4GB even though others have predicted it to be higher than that. If used with wireless connectivity, the battery life can now last 10 days but impressively one month if used plainly for reading. UK plans to sell a local-version at £109 and £149 respectively.
If you’ve come to scrutinize the new Amazon Kindle model, you’ll see quite small changes in the keyboard and the five-way controls. You’ll probably get to experience the Webkit-based browser but not to the point of appreciating it more than the above more-important enhancements. It might be facing stiff competition with Apple’s iPad and Dell’s Streak and Sony Reader and is criticized for not following iPad’s touch-screen concept but Amazon is still resolved to keeping the device as simple as possible and solely intended to ‘reading’. Taking from Jeff Bezos words of wisdom about the product, he said,
“For the vast majority of books, adding video and animation is not going to be helpful. It is distracting rather than enhancing. You are not going to improve Hemingway by adding video snippets,” adding later, “there are going to be 100 companies making LCD [screen] tablets… why would we want to be 101? I like building a purpose-built reading device. I think that is where we can make a real contribution.”
I can’t agree more to that. But if you’ll check to see how the new Amazon Kindle works, you’ll notice that the device has become sleeker and more sensitive to commands. See you in-stores this August!






